Tweet

Musion 3D, one of the world’s founding hologram technology companies, today opens the World’s Largest Hologram Showroom (WLHS) – a stunning 11,000 sq. ft. interactive space showcasing the most advanced holographic experiences available anywhere on the planet.

Located at The Atrium, Uxbridge (a short drive from Heathrow Airport), WLHS invites media, partners and industry leaders over the coming fortnight to an exclusive opportunity to explore the next generation of real-time holographic communication, life-sized AI-driven avatars, interactive, and immersive display systems.

WLHS features a cast of more than 50 life-sized 3D Digital Avatars produced by leading AI and CGI content artists from all over Europe and the Middle East, exceptional holographic display technologies that have pioneered an industry, and a suite of immersive experiences that reveal how holography has transformed global entertainment, retail, human communication, politics, technology and education.

 

Visitors can:

• Interact with multilingual AI-powered holographic avatars and superstars
• Step into advanced telepresence Huddle Rooms to eat or meet with people in different cities
• Explore Holobox, EyeCandy and Peppers Ghost Eyeliner displays
• Experience Musion 3D on Holotronica HoloGauze® for large-scale performances
• Become a filmed hologram of themselves in Musion 3D’s capture environment
• Deliver a faultless and entertaining speech in one take via the world’s largest digital teleprompter, from Emmy Award winning Portaprompt™

Ian O’Connell, Founding Director of Musion 3D, said: “We are deeply proud to showcase more than two decades of Musion passion to the industry and public. It’s inspiring what’s now possible. For years, holograms have been viewed as an exclusive technology; something kept under lock and key for major productions, marquee events or closed-door demonstrations. WLHS opens the magic to everyone by inspiring and educating the public on what’s possible with holograms, whilst showcasing the very best in European and Middle East production of AI content and immersive design.”

WLHS public opening is 6^th January 2026.

Showcase Experiences

Huddle Rooms

Dine together in different locations with interactive “no delay” communications in 4K quality. Experience each other’s company as if you are “actually” there. The Musion 3D WLHS offers a fabulous selection of complimentary teas, coffees, waters, and goodies, letting guests enjoy the Huddle Room experience in comfort.

Holobox Holograms in partnership with SK HUB

Interact with the largest array of Holobox Holograms anywhere at WLHS including Holoconnects’ flagship Holobox display. Holobox is the ideal mobile presentation platform for delivering targeted messages or information to educate an audience.

Eyeliner™ Peppers Ghost Display

Marvel in awe at the most advanced large format Peppers Ghost display in Europe, including a stunning 20ft sized display of an F18 Hornet Jet from the Top Gun: Maverick movie. Eyeliner™ enables seamless integration of breathtaking 3D floating graphics that appear alongside in-person presenters. Telepresence makes it all happen live, instantly.

Musion 3D Holotronica HoloGauze® Display 

Projection through theatrical gaze is perfect for theatres, DJs, VJs, and CGI artists, and at WLHS, learn about this technique and its effectiveness for entertainment and outdoor events.

EyeCandy POS Displays

Produce high-quality holographic images with EyeCandy, a high brightness, portable and cost-effective solution for receptions, retail, trade shows and intimate events.