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It’s a family affair as award-winning tile, kitchen and bathroom business ROCCIA celebrates 30 years of business.

During its 30-year history ROCCIA has proudly supported both international and local charities, clubs and initiatives.  More recently they include the likes of Bolton Hospice, Rosemere Cancer Foundations, St Catherine’s Hospice, and Chorley Youth Zone.  It has also backed grass root sports from boxing talent, Khalid Majeed to Astley Bridge Cricket Club, Longridge Cricket Club and Leyland Albion FC, alongside a long-standing relationship with the Sir Tom Finney Foundation.

As part of the 30-year celebrations, for a limited time, ROCCIA is offering exclusive Anniversary offers both online and instore including 30% off selected luxury wall and floor tiles, a free backlit mirror with every bathroom purchase and up to 30% off luxury kitchen appliances.

The family business was founded in 1994 by Yakub Patel. It began as Tile Mart and rebranded to ROCCIA in 2016 to reflect its development and expansion into the luxury tile and bathroom market. Yakub’s five sons currently run the family business which now specialises in tiles, bathrooms and kitchens boasting the most comprehensive range of luxury tile brands in Europe and the UK’s largest independent tile & bath showroom.

The business has developed into a destination site for the home with a vast array of products, brands and concessions including Jacob and Sons Kitchens, UNO Windows & Doors, Bespoke Fireplaces and lighting and furniture concession, Dream Interiors.  ROCCIA’s flagship showroom in Preston is truly one of a kind.

As a family-run business celebrating 30 years of success, how have the core values of Family, Excellence, and Inspiration shaped ROCCIA’s journey and its relationships with both customers and employees?

ROCCIA has been built on the values of family, excellence, and inspiration, prioritising trust and long-term relationships, whether it’s with our customers, suppliers, or staff.

Our values were co-created between the Board and every member of staff, during our staff retreats, exploring over 50 different values and their associated behaviours and expectations.  Family came first because not only is it a family run business, but meaningful engagement is also evident in all our decision-making processes.

Excellence has driven us to continuously improve, bringing the latest home innovations to the market, and ensuring that every product and relationship we have, and offer meets the highest standards. It pushes us to continuously improve and be award winning which celebrates our people.

Inspiration fuels our passion, in the service and designs we provide, the experiences we create, and the way we connect with our community. These values have sculpted a company culture where employees feel valued, and customers receive more than just great products. They become part of the ROCCIA family.

The rebranding from Tile Mart to ROCCIA in 2016 marked a significant shift in your business focus. What inspired this transformation, and how has it influenced your presence in the luxury tile, kitchen, and bathroom market?

The transition from Tile Mart to ROCCIA in 2016 was a natural evolution. We saw that our business had grown beyond just tiles. We had quickly become a leader in bathrooms, catering to clients of all demographics with a higher average spend per customer.  ‘Tile Mart’ whilst much loved, felt a little stifling and we needed to better exemplify the exemplary quality of our products, people and place. The rebrand was inspired by our commitment to innovation and excellence, helping us carve a strong presence in our market. In 2019 we introduced luxury kitchens. Since then, the ROCCIA brand has become synonymous with premium quality, and exclusive ranges, thus reinforcing our position as the go-to destination for homeowners, designers, and architects.

Community engagement has been a hallmark of ROCCIA’s history. Can you share more about the impact of your contributions to local initiatives and charities, and why this aspect of the business is so important to you?

Community engagement has always been at the heart of ROCCIA. Over the years, we’ve been involved in numerous charitable initiatives, both locally and internationally, and it’s something we take great pride in. We believe that a business should always play a role in making a difference, whether it’s supporting local charities, fundraising for important causes, or providing aid to communities in need.

However, what truly makes it special is how our staff get involved. We love seeing the ROCCIA family come together for bake sales in the showroom, helping raise funds for causes close to our hearts and donating up to £200,000 per annum to charitable causes. Our weekly ‘Feed the Homeless’ initiative has allowed us to support the local community by providing around 120 meals a month to those in need. We’ve also sponsored our staff in charity sporting events, from boxing matches to Tough Mudder challenges, showing that we’re always up for a challenge, whether it’s in business or in giving back!

Ultimately, we at ROCCIA believe that supporting others is a shared commitment. Our collaborations with local charities such as Rosemere Cancer Foundation and St Catherine’s, has helped us build a strong relationship with the community and give back to those who need it most.

The Breakfast of Champions event with Tony Bellew seemed like an exciting way to connect with fellow business leaders. What was the inspiration behind hosting this event, and what key takeaways did you hope to offer attendees?

The inspiration behind the event was about combining our 30 Anniversary celebration with workshops for local businesses to explore the topic of resilience.  Celebrating an occasion is great but reflecting on the challenges we have overcome together is even better.  Hosting the Breakfast of Champions with Tony Bellew was our way of bringing together like-minded business leaders in our showroom. Those invited included fellow BIBAs winners, runners-up, local business partners, and charities. We wanted to create a space where entrepreneurs could share insights and inspire one another.

Tony’s journey from the boxing ring to business resonated with everyone in the room. He highlighted the importance of resilience, discipline, and continuous improvement; values that almost every business adopts.

However, the event wasn’t just about networking. It was about learning from each other’s experiences and strengthening relationships within our business community. In the future, we would like to continue hosting events like this and bring together leaders who are shaping the future of their industries.

Looking to the future, how does ROCCIA plan to continue innovating and expanding its offerings while staying true to the family values that have driven its success for the past three decades?

As we look ahead, our focus remains on maintaining the values that have made ROCCIA what it is today. We’re constantly investing in new product ranges and showroom enhancements to improve the customer experience. Another key part of our future is sustainability. We’ve been continuously exploring eco-friendly materials and practices that align with modern design trends, such as our recent investment in solar energy through solar panelling as well as our promise to plant a tree with every online order. But no matter how much we expand, one thing will never change: our commitment to excellence, family values, and inspiring our customers with the best in luxury design.

View highlights of ROCCIA’s journey into the world of luxury tiles, bathrooms and kitchens and Instagram and at ROCCIA.com.